Founded in 1964 in Port Coquitlam, British Columbia, Norco Bicycles is one of the oldest and most respected bike manufacturers in North America. The brand was born in the heart of Canada’s mountain biking scene and quickly became synonymous with practical design, premium craftsmanship, and an unpretentious approach to innovation.
Norco began with simple, reliable road and touring bikes before expanding into BMX and mountain biking during the sport’s early days. Over six decades later, Norco is still based in British Columbia, using the province’s rugged terrain as a real-world testing ground for its bikes.
- Custom kinematics per frame size: ensures the same suspension feel regardless of rider weight or height.
- Body Position Calculator: Norco’s online tool helps riders dial in fit based on real metrics.
- Dynamic ride alignment: frame angles and travel are tuned to keep riders centered and confident on steep, technical terrain.
